Glu Mobile to Bring TRANSFORMERS™: Revenge of the Fallen to Mobile Phones Worldwide

LADYDRAGON.COM

 

 
 

 
   
 

Monday February 23, 2009

 
     
     

Glu Mobile to Bring TRANSFORMERS™: Revenge of the Fallen to Mobile Phones Worldwide

Leading Mobile Publisher Launches New Game Based on Hasbro’s TRANSFORMERS Franchise

Mobile World Congress 2009

SAN MATEO, Calif.--Glu Mobile Inc. (Nasdaq:GLUU), a leading global publisher of mobile games, today announced it will launch a game based on the summer blockbuster movie, TRANSFORMERS™: Revenge of the Fallen, which will be released in theaters on June 26, from DreamWorks Pictures and Paramount Pictures, in association with Hasbro.

“The TRANSFORMERS brand has proven to be extremely successful on mobile and we’re delighted to have the opportunity to leverage the wave of anticipation that will surround the movie TRANSFORMERS: Revenge of the Fallen,” said Jill Braff, senior vice president of global publishing, Glu. “We are excited to have the opportunity to build on past successes and bring loyal TRANSFORMERS fans and newcomers alike another fun and engaging mobile game.”

The TRANSFORMERS: Revenge of the Fallen game represents the next title from the mobile gaming franchise that Glu has launched in conjunction with Hasbro. The companies worked together on the global launch of the TRANSFORMERS mobile game, based on the 2007 summer blockbuster movie that generated more than $700 million in box office sales worldwide, followed by the 2008 global launch of TRANSFORMERS: G1 Awakening mobile game, a highly-acclaimed mobile-specific game based on the original TRANSFORMERS cartoon.

“Glu’s track record of rolling out mobile games based on the TRANSFORMERS franchise to worldwide audiences is strong,” said Mark Blecher, general manager of digital gaming and media, Hasbro. “We’re pleased to announce to TRANSFORMERS fans everywhere that this game will be coming to their mobile phones this summer.”

The TRANSFORMERS: Revenge of the Fallen mobile game will launch worldwide in conjunction with the movie premiere from Paramount. For more information, visit http://www.glu.com.

About Glu

Glu (NASDAQ:GLUU) is a leading global publisher of mobile games. Its portfolio of top-rated games includes original titles Super K.O. Boxing!, Stranded and Brain Genius, and titles based on major brands from partners including Atari, Activision, Konami, Harrah's, Hasbro, Warner Bros., Microsoft, PlayFirst, PopCap Games, SEGA and Sony. Founded in 2001, Glu is based in San Mateo, Calif. and has offices in London, France, Germany, Spain, Italy, Poland, Russia, China, Brazil, Chile, Canada and Mexico. Consumers can find high-quality, fresh entertainment created exclusively for their mobile phones wherever they see the 'g' character logo or at www.glu.com.

About Hasbro

Hasbro, Inc. (NYSE:HAS) is a worldwide leader in children’s and family leisure time products and services with a rich portfolio of brands and entertainment properties that provides some of the highest quality and most recognizable play and recreational experiences in the world. As a brand-driven, consumer-focused global company, Hasbro brings to market a range of toys, games and licensed products, from traditional to high-tech and digital, under such powerful brand names as TRANSFORMERS, PLAYSKOOL, TONKA, MILTON BRADLEY, PARKER BROTHERS, TIGER, CRANIUM and WIZARDS OF THE COAST. Come see how we inspire play through our brands at http://www.hasbro.com. (C) 2009 Hasbro, Inc. All Rights Reserved.

About Paramount Pictures Corporation

Paramount Pictures Corporation (PPC), a global producer and distributor of filmed entertainment, is a unit of Viacom (NYSE: VIA, VIA.B), a leading content company with prominent and respected film, television and digital entertainment brands. The company's labels include DW Studios, Paramount Pictures, Paramount Vantage, Paramount Classics, MTV Films and Nickelodeon Movies. PPC operations also include Paramount Digital Entertainment, Paramount Famous Productions, Paramount Home Entertainment, Paramount Pictures International, Paramount Licensing Inc., Paramount Studio Group, and Worldwide Television Distribution.

     
 

 
     
 

Back

 
     
 

LadyDragon.Com and LadyDragon.TV
Tous droits réservés - All rights reserved
Copyright © 1998 - 2009
dragon@ladydragon.com